USU

Marketing Campaign Manager

Help us transform the world of service and deliver great experiences for our customers via better workflows, collaboration, and information sharing. USU is the leading provider of software and service solutions for IT & Customer Service Management. With over 750 employees at 17 locations across the globe, we look forward to working together to create a better service world.


We're looking for YOU! A smart thinker who loves a challenge, has the right drive and wants to be part of a highly motivated 40-person marketing team. You are an expert in Campaign Marketing for the English-speaking world (focus United States) and passionately combine creative with analytical marketing? You are curious to discover new communication channels and courageous to try them out? Then you are our new team member.

Inspiring customers together for a better service world. Join us now!

We have exciting tasks for you:

  • As Campaign Marketing Manager US you are responsible for the operational implementation of lead marketing campaigns in the US across all channels
  • You will develop, coordinate and evaluate campaigns for the US market in coordination with the Field Marketing Managers, including the management of our internal creative department and external agencies.
  • You highlight the innovative USPs of our products (e.g. for mailings, landing pages, social media)
  • You conscientiously check and optimize ongoing marketing measures such as lead nurturing routes as well as long-running GoogleAds and social ads
  • You measure the efficiency of your campaigns and derive conclusive recommendations for conversion optimization from them

Your qualifications:

  • Completed university degree (business administration, communication sciences or similar)
  • English is your native language or you speak it on a comparable level ("Native Level")
  • Experience in online marketing / campaign management with a focus on the United States, ideally in an IT-B2B context
  • Strong project management, negotiation, decision-making skills and partnering with sales management
  • Practical knowledge in setting up and evaluating multi-level campaigns in online marketing channels (e.g.: LinkedIn Ads, GoogleAds)
  • Experienced in sales and marketing automation systems – e.g., HubSpot
  • Self-motivated, innovative, creative and strong team player with a positive attitude

Our Benefits:

  • paid time off
  • 401(k) matching
  • Health insurance
  • Health savings account
  • Life insurance
  • Dental insurance
  • Vision insurance
  • Employee assistance program