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What is driving the market right now?
Financial accountability is becoming continuous
A trusted enterprise-wide view is still missing
AI-generated consumption is disrupting models
What has changed in SaaS and Software Asset Management?
SaaS sprawl, cloud-linked licensing and AI consumption have outpaced traditional IT controls. Forrester defines today's challenge clearly: organizations scatter cost, access, entitlement and risk decisions across IT, finance, procurement, security, FinOps and business teams.
The need is no longer more inventory—it is technology that converts fragmented data into defensible cost, compliance and lifecycle decisions.
Forrester classifies SaaS and Software Asset Management as an established market. Its evolution is visible in how vendors now combine capabilities once spread across SAM, SaaS management, ITAM, FinOps, procurement and service management into a single continuous governance platform.
In this independent landscape report, Forrester Research profiles 21 vendors across core and extended use cases.
Access the report to
Understand the current market landscape
Assess core vs. extended use cases
Explore 21 vendors
Examine 5 extended use cases
Use Forrester's functionality maps
Why USU for SaaS and Software Asset Management?
Focus on audit readiness & contract intelligence
Full license lifecycle coverage
SaaS visibility that directly cuts spend
From a month of manual work to minutes
Focus on audit readiness & contract intelligence
Full license lifecycle coverage
SaaS visibility that directly cuts spend
From a month of manual work to minutes
If you are evaluating SaaS and Software Asset Management solutions, benchmarking your current toolset or building an internal business case for investment, Forrester's landscape gives you the independent framework to move forward with confidence.
Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. This report is part of a broader collection of Forrester resources, including interactive models, frameworks, tools, data, and access to analyst guidance. For more information, read about Forrester’s objectivity here .
